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Strategy Development

Strategy is not about soft philosophical questions - it’s about asking tough, economic-focused ones. The answers to these drive the creation of a plan which seeks to close the gap between where an organisation is now (current state) and where it needs to be in the future (future state).

Cynthia A. Montgomery, a faculty member for over 20 years at Harvard Business School, had this to say in an interview with Business Blogger Bob Morris:
“The test is this: Everyone throughout a company should be able to link his or her job, and the way he or she does it, back to the strategy. Strategy should be the animating force for everything that’s done in a business.”